FAST COMPANY — 2026

Named one of Fast Company’s
Most Innovative Companies

Top 5 in Social Good — 2026

“There’s already an incredible amount of high-quality material in the world. We saw an opportunity to use it differently—working with the same materials as luxury brands, but in a more thoughtful, limited way.”

— Dana Cohen, Founder


What This Means

Rather than creating new materials, HYER GOODS focuses on what’s already here—working with premium leather left unused by luxury brands and transforming it into limited-edition pieces made to be used every day and kept for years.

Over the past 18 months, following its transition to small-batch production in Italy, the brand has continued to refine this model—combining traditional craftsmanship with a more considered approach to production.


A Different Approach to Luxury

By sourcing leather from the same Italian tanneries used by luxury houses and producing in small, family-run factories, HYER GOODS offers a modern alternative to traditional luxury—one that values restraint, versatility, and longevity over excess.

Each piece is produced in limited quantities, shaped by the materials available rather than mass production cycles.


About the Recognition

Fast Company’s Most Innovative Companies list highlights organizations that are shaping industry and culture through new ideas and meaningful impact. This year’s list includes 720 honorees across 59 sectors.

Ranked in the Top 5 globally in the Social Good category.

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